About Us

YeTu Beauty & Vitality

YeTu Beauty & Vitality is a woman-led Tanzanian brand creating all-natural, eco-friendly skin and hair care products. Our mission is to promote healthy, glowing beauty using safe, cruelty-free, locally sourced ingredients.
Organic
Sulfate-Free
Hygienic
100% Vegan
Cruelty Free
Lab-Tested

Mission

To provide high-quality, eco-friendly skin and hair care products that promote glowing skin, strong hair, and holistic beauty.

Vision

To transform the beauty industry by empowering a new generation of wellness-focused entrepreneurs through ethical practices and sustainable products.

Core Values

  • Transparency & Trust
  • Client-Centered Innovation
  • Sustainability
  • Empowerment Through Beaut

What We Offer

  • Natural Skin & Hair Product
  • Coffee scrubs, body oils, butters, hair oils, shampoos, and bar soaps all made using organic ingredients and recyclable packaging.
  • Subscription & Retail Sales Monthly subscription bundles, retail partnerships with salons, spas, and natural health stores.
  • Personalized Customer Support Multi-channel support via WhatsApp, social media, phone, and email with usage guidance and loyalty incentives.

Strategic Goals (2025–2030)

  • Scale production from 20 units/day to 12,000 units/month
  • Establish manufacturing facility
  • Expand digital presence and e-commerce
  • Launch subscription model
  • Build nationwide brand presence